I will be comparing the two product's abilities to help the insulin-insensitive endomorph's (myself) ability to tolerate carbohydrates and to determine the cost effectiveness of each.
First up is NOW's offering:

Nutrition Info
Serving Size: 1 Capsule
Amount Per Serving % Daily Value
Thiamine (from Thiamine HCI) (Vitamin B-1) 8 mg 533%
Biotin 1 mg 333%
Pantothenic Acid (from D-Calcium Pantothenate) 8 mg 80%
Magnesium (from Magnesium Oxide and Citrate) 67 mg 17%
Chromium (ChromeMate®) (from Chromium Polynicotinate) 133 mcg 111%
GlucoFit™ (min. 18% Corosolic Acid) 1.5 mg †
Gymnema sylvestre (GS4®) (25% Gymnemic Acid) 67 mg †
L-Glutamine 167 mg †
Alpha Lipoic Acid 17 mg †
Vanadium (from Vanadyl Sulfate) 167 mcg †
(I highlighted in blue the active components that the two products share.)
I paid $9.00 for my bottle.
By the standards in the human research the active content is pretty low, so I will be taking two capsules before my daily meal ( I am on an intermittent fasting plan) to (hopefully) reach the glucose-lowering effects seen in the studies. There is little research on these compounds, and some is conflicting on dosages, but I am estimating that this will be a good starting point. Even so, doubling or even tripling the dosage is still very inexpensive.
I will give it a few days and I will report back this weekend on my initial thoughts of NOW's GMS.
